About Us
From a science fair idea to a mission for better posture
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Our Story
Straight UP! started from a little idea to win a science fair. What began as a passion project has evolved into a mission to help people improve their posture through elegant, minimal technology.
Founded by Rishabh Dagli, Ishan Garud, Taran Bethi, and Shresht Chopra, our team brings together expertise in robotics engineering, software development, and marketing strategy. We combine technical innovation with user centered design to create products that genuinely make a difference.
At Straight UP!, we believe that good posture shouldn't require constant conscious effort. Our mission is to make posture awareness invisible, integrated seamlessly into your daily life through elegant, minimal technology that respects your privacy and enhances your well-being.
The Founders
Meet the team behind Straight UP!
Rishabh Dagli
Robotics Engineer
Ishan Garud
Coder & Developer
Taran Bethi
Robotics Engineer
Shresht Chopra
Coder/Developer
Our Values
Privacy First
Your posture data belongs to you. We process everything on device and never share your information with third parties.
Minimal Design
Technology should enhance your life, not complicate it. We design for simplicity and elegance.
Science Based
Every feature is backed by research in biomechanics and ergonomics. We're committed to accuracy and effectiveness.